This webinar is brought to you by Nimble Thinkers, a Scranton Gillette Company

Date Recorded:          Wednesday March 29, 2023
Duration:                     45 minutes

Keeping up with industry trends can feel like a herculean task when you’re a marketer. There’s martech, SEO, content, media, events and so much more to contend with when you’re building out a strategy for your department, group or company. That’s why we want to bring to you the trends you’ll want to know about for 2023. Join us on March 29 as we cover the latest trends and stories in the marketing world—from ChatGPT to advanced audience targeting—that you should have on your radar this year.

Learning Objectives

A primer on the hot buzzwords and trends in marketing today
Tips on how to decide which latest innovations are right for you and your team
How these marketing trends will impact B2B and your industry

You can view the slides for the webinar here.

Webinar Speakers

Raissa Rocha
Director of Account Management
Nimble Thinkers

Raissa Rocha is Director of Account Management for Nimble Thinkers and has led content marketing, strategy, project management and more in various roles at SGC / SGC Horizon since 2014.

A former editor, Raissa was part of the Neal Award-winning team at Building Design+Construction prior to moving over into marketing and also once served as managing editor for Chicago Architect, the official publication of AIA Chicago.

David Cockburn
Head of Client Growth Strategies
Nimble Thinkers

Over the past 20 years, David Cockburn has led digital transformations across multiple B2B sectors and is experienced in driving revenue for Fortune 500 manufacturers like Texas Instruments and multifamily solutions provider RealPage.

As the unofficial in-house tech nerd and the Head of Client Growth Strategy at Nimble Thinkers, David uses his experience to help our clients develop and execute industry-leading marketing strategies.

About Nimble Thinkers

Nimble Thinkers is the integrated marketing agency team at Scranton Gillette Communications/SGC Horizon. We deliver true omnichannel strategies designed to effectively build brand and product awareness, educate your target audiences, promote your products to industry professionals, and support your sales and marketing efforts at every stage of the buyer's journey. Through the Nimble Insights series of educational webinars and our email newsletter, we aim to connect with our fellow marketers and offer insights into best practices, common obstacles, digital trends and so much more.

From ChatGPT to Advanced Targeting: Marketing Trends to Have On Your Radar for 2023

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You can view the slides for the webinar here.

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